How to Sell Directly on Instagram & WhatsApp Without Manual DMs
Learn how Indian sellers can sell directly on Instagram and WhatsApp without manual DMs using automated checkout and payments.
Bechna
Published January 30, 2026
Selling on Instagram and WhatsApp works—but manual DMs don’t scale.
In India, thousands of sellers lose orders every day because:
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Messages are missed
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Prices have to be typed again and again
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Payment links are shared manually
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Order tracking becomes messy
In 2026, smart sellers automate this.
Let’s see how you can sell directly on Instagram and WhatsApp—without handling every DM manually.
The Problem with Manual DMs
Manual selling creates issues like:
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Slow replies
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Customer confusion
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Order errors
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Missed payments
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No proper order records
As inquiries grow, managing DMs becomes unsustainable.
What “Direct Selling” Actually Means
Selling directly doesn’t mean chatting endlessly.
It means:
✔️ Customers see products instantly
✔️ Prices are fixed and visible
✔️ Orders are placed without waiting
✔️ Payments happen automatically
✔️ You track everything in one place
That’s real social commerce.
Step 1: Create a Shareable Online Store Link
Instead of replying to DMs, share:
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One store link
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One product page link
Customers can:
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Browse products
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Select variants
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Place orders themselves
Perfect for Instagram bio and WhatsApp catalogs.
Step 2: Use Click-to-Order Product Pages
A good product page should:
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Load fast on mobile
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Show price clearly
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Support UPI & COD
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Allow quick checkout
This removes back-and-forth messaging.
Step 3: Enable Automated Payments
Automation starts with payments.
Customers should be able to:
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Pay via UPI instantly
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Use cards or net banking
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Choose COD if needed
Once paid, the order is confirmed automatically.
Step 4: Automate Order Updates
Instead of answering:
“Has my order shipped?”
Use:
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Automatic order confirmations
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Shipping updates
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Delivery notifications
This builds trust and reduces messages.
Step 5: Manage Everything from One Dashboard
A proper system lets you:
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View all orders
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Track payments
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Update order status
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Manage products
No spreadsheets. No manual tracking.
Why This Works Better for Indian Sellers
Indian buyers:
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Prefer quick decisions
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Trust structured checkout
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Feel confident with UPI & COD
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Avoid long chats
Automation improves:
✔️ Conversion rates
✔️ Customer trust
✔️ Time efficiency
How Bechna Makes Social Selling Easy
Bechna helps sellers:
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Create a mobile-first store
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Share links on Instagram & WhatsApp
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Accept UPI & COD payments
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Receive money directly in bank
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Manage orders in one app
No technical setup. No manual DMs.
https://bechna.app/#features
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