📅 January 19, 2026 Updated: January 19, 2026

Ecommerce for Handmade & Local Products in India

Learn how handmade and local product sellers in India can use ecommerce platforms to sell online, accept payments, and grow sustainably.

HandmadeInIndia LocalProducts ArtisanBusiness SellOnlineIndia SmallBusinessIndia Bechna
B

Bechna

Published January 19, 2026

India is home to incredible:

  • Artisans

  • Handmade creators

  • Local producers

  • Craft-based businesses

But many of these sellers still depend on:

  • Local markets

  • Exhibitions

  • Middlemen

Ecommerce gives handmade and local product sellers a way to reach customers directly, earn better margins, and grow sustainably.
Why Handmade & Local Sellers Need Ecommerce

Offline selling has limits:

  • Seasonal demand

  • Limited footfall

  • High stall costs

With ecommerce, you can:

  • Sell 24/7

  • Reach customers across India

  • Control pricing

  • Build your own brand
    Challenges Faced by Handmade Sellers

    Common problems include:

    • Limited technical knowledge

    • Difficulty setting up websites

    • Payment collection issues

    • Low trust online

    • High commissions on marketplaces

    The right ecommerce solution removes these barriers.
    How Ecommerce Helps You Tell Your Story

    Handmade products sell on emotion and authenticity.

    Your website can showcase:

    • Product story

    • Craft process

    • Artisan background

    • Cultural value

    This builds trust and increases pricing power.
    How Bechna Helps Handmade & Local Sellers

    Bechna is built for Indian creators and small sellers:

    Easy Store Creation

    Launch your online store in minutes.

    Showcase Products Beautifully

    Multiple images, clean UI, mobile-first.

    Accept Indian Payments

    UPI, cards, COD — money goes directly to your bank.

    Manage Orders Easily

    Track orders, customers, and inventory.

    Zero Platform Commission

    Keep full control of your earnings.

    Manage Everything from Your Phone

    Perfect for individual creators and small teams.
    Selling Handmade Products Online: Step-by-Step

    1. Create your online store

    2. Upload products with images & descriptions

    3. Set pricing & variants

    4. Enable payments & shipping

    5. Share your store link on WhatsApp & social media

    Simple and effective.
    Who Can Benefit from Ecommerce?

    This works for:

Enjoyed this article?

Stay updated with the latest insights and tips from the Bechna team.