Best Shopify Alternatives in India for Small Sellers

Shopify is a popular ecommerce platform worldwide, but for many small Indian sellers, it can feel expensive, complex, and overpowered for day-to-day needs.

If you’re searching for the best Shopify alternatives in India, this guide compares modern ecommerce platforms that are more affordable, mobile-friendly, and better suited for Indian businesses.

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Why Small Indian Sellers Look for Shopify Alternatives

While Shopify is powerful, many Indian sellers face challenges like:

• High monthly subscription fees

• Extra costs for apps and themes

• Complicated setup for beginners

• Limited local support

• Not fully optimized for UPI-first selling

Small businesses often need simplicity, low cost, and quick setup rather than advanced enterprise features.

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What to Look for in a Shopify Alternative

Before choosing an alternative, ensure it offers:

• No-code or low-code store setup

• Mobile-first dashboard

• UPI, card & COD payment support

• Direct bank settlements

• Indian GST-friendly invoicing

• Affordable pricing

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Top Shopify Alternatives in India for Small Sellers

Bechna (Best for Mobile-First & Zero-Commission Selling)

Bechna is a mobile-first ecommerce app built specifically for Indian sellers who want to start selling quickly without technical complexity.

Why Bechna stands out:

• Launch your store in under 2 minutes

• Zero platform commission

• UPI, cards, net banking & COD support

• Direct bank payments

• Simple product & inventory management

• Ideal for WhatsApp & Instagram sellers

Best for: Small businesses, local sellers, homepreneurs, first-time online sellers.

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Dukaan (Good for Simple Store Setup)

Dukaan allows users to quickly create a basic online store.

Pros:

• Easy onboarding

• Simple UI

Cons:

• Limited customization

• Fewer advanced ecommerce tools

• Pricing increases with growth

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Instamojo (Good for Digital Products & Services)

Instamojo works well for creators and service providers.

Pros:

• Easy payment collection

• Useful for digital goods

Cons:

• Less flexible for physical product ecommerce

• Limited inventory management

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Zoho Commerce (For Businesses Using Zoho Ecosystem)

Zoho Commerce integrates well if you already use Zoho tools.

Pros:

• Strong backend tools

• GST compliance

Cons:

• Not beginner-friendly

• Steeper learning curve

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Shopify vs Indian Ecommerce Platforms

Feature	Shopify	Indian Alternatives (Bechna)
Pricing	Higher	Affordable
Setup	Complex	Simple
Mobile-First	Limited	Yes
UPI & COD	Requires setup	Built-in
Commission	None (but app costs)	Zero platform commission
Local Support	Limited	India-focused

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Why Bechna Is a Strong Shopify Alternative

Bechna focuses on what Indian small sellers actually need:

• Simple setup

• Fast selling start

• Local payment options

• Low cost & no commission

• Mobile-friendly experience

It removes unnecessary complexity while still offering professional ecommerce features.

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Who Should Switch from Shopify?

Bechna is ideal if you:

• Find Shopify too expensive

• Want faster setup

• Prefer mobile-only management

• Sell via WhatsApp & Instagram

• Want direct bank payments without complications

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https://bechna.app/