Launch Your Online Store in Minutes
Bechna helps sellers create professional online stores, manage products with variants, accept payments directly to your bank account, and grow your business—all from your mobile phone. No coding required, zero transaction fees.
Start Selling in 3 Simple Steps
Get your online store up and running in minutes. No technical knowledge required.
Download & Sign Up
Download the Bechna app from Play Store or App Store and create your account using your phone number - takes less than 2 minutes!
Add Your Products
Upload photos, add product details, set prices, create variants (sizes, colors), and configure shipping - all from your phone.
Share & Start Selling
Get your unique store URL (yourstore.bechnahub.com or your custom domain) and start sharing with customers on WhatsApp, Instagram, Facebook.
Built for India
Bechna is designed and developed in India, understanding the unique needs of Indian entrepreneurs. We're committed to empowering local businesses and contributing to India's digital economy.
Supporting Indian Businesses
Empowering 1,000+ Indian sellers to compete in the digital marketplace
Localized
Built to understand Indian languages, payment methods, and business practices
Data Sovereignty
Your data stays in India, ensuring privacy and compliance with local regulations
"Supporting the vision of Digital India and Atmanirbhar Bharat"
Sell Faster
Everything you need to run your online store
Bechna makes it simple to launch, manage, and scale your online business with powerful tools and seamless integrations.
- Product Management
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Add unlimited products with multiple images, variants (sizes, colors), SKUs, and inventory tracking. Organize with categories and tags.
- Order Management
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Track orders from placement to delivery with real-time status updates. Manage fulfillment, refunds, and customer communications in one place.
- Custom Domain
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Connect your own domain (www.yourstore.com) or use a free Bechna subdomain (yourstore.bechnahub.com). SSL certificates included.
- Shipping Methods
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Configure flat rates, zone-based pricing, or free shipping. Generate shipping labels and integrate with delivery partners for seamless logistics.
- Coupons & Discounts
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Create promotional codes with percentage or fixed amount discounts. Set validity periods and usage limits to drive sales and customer loyalty.
- Store Customization
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Personalize your store with custom logo, banners, and color schemes. Create a brand experience that resonates with your customers.
- Analytics & Reports
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Track sales performance, revenue trends, and customer behavior with detailed dashboards. Export reports for accounting and business insights.
- Automated Invoicing
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Generate professional invoices automatically for every order. Include your business details, GST information, and custom branding.
- Mobile-First Design
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Manage everything from your phone. Your customer-facing store is fully responsive and optimized for mobile shoppers across all devices.
See It In Action
Manage your entire business from your mobile phone with our intuitive app
Simple Dashboard
Track products, orders, and share your store URL instantly
Order Management
Track all orders with real-time status updates and customer details
Product Catalog
Manage your entire product inventory with images and pricing
Product Variants
Add variants, set pricing, and manage inventory with ease
Payment Setup
Configure COD and online payment gateways with ease
Beautiful Stores
Your customers see a professional, mobile-friendly store
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Accept Payments Your Way
Powered by India's leading payment partners, Bechna integrates with PhonePe and Razorpay to give you maximum flexibility. We don't charge any platform fees—you only pay standard gateway charges.
TRUSTED PAYMENT PARTNERS
- UPI Payments
- Accept payments via Google Pay, PhonePe, Paytm, and all UPI apps. Fast, convenient, and widely used across India.
- Cards & Net Banking
- Support for all major credit cards, debit cards, and net banking from 50+ banks. EMI options available for higher-value purchases.
- Cash on Delivery (COD)
- Enable COD for customers who prefer to pay in cash. Perfect for building trust with first-time buyers in your local area.
- Zero Platform Fees
- Bechna charges zero transaction fees. You only pay standard payment gateway charges (typically 2%) set by PhonePe/Razorpay—no additional platform commission.
- Instant Settlements
- Money goes directly to your bank account. Choose instant settlements or T+1 settlement cycles based on your payment gateway plan.
- Bank-Grade Security
- All transactions are PCI-DSS compliant. Customer payment data is encrypted and processed securely by our trusted partners.
Perfect For Every Type of Seller
Whether you're selling fashion, handicrafts, food, or electronics - Bechna has the tools you need to succeed.
Fashion & Apparel
Manage sizes, colors, and style variants easily. Perfect for clothing boutiques and designers.
Handicrafts & Art
Showcase your unique handmade products with beautiful image galleries and custom descriptions.
Food & Bakery
Accept custom orders, set delivery zones, and manage your menu with ease.
Electronics & Gadgets
List specifications, warranties, and accessories. Perfect for tech retailers.
Frequently Asked Questions
Everything you need to know about Bechna
- How is Bechna different from other e-commerce platforms?
- Bechna offers direct payments to your bank account with zero transaction fees. Unlike other platforms that take a commission on every sale, you keep 100% of your revenue. Plus, our mobile-first approach makes it incredibly easy to manage your store from anywhere.
- Do I need technical knowledge or coding skills to use Bechna?
- Not at all! Bechna is designed for everyone. If you can use WhatsApp or Instagram, you can use Bechna. Our mobile app guides you through every step - from signing up to adding products to receiving your first order.
- How do I receive payments from customers?
- Payments go directly to your bank account through integrated payment gateways like Razorpay or Phonepe. You can configure your preferred payment method in the app, and customers can pay via credit/debit cards, UPI, or digital wallets. No middleman, no delays.
- Can I use my own domain name?
- Yes! Our Growth plan includes custom domain support. You can connect your own domain (like www.yourstore.com) to your Bechna store. Our Starter plan includes a free subdomain (yourstore.bechnahub.com).
- Is there a free trial available?
- Yes, you can download the app and explore all features. We offer flexible monthly plans starting at ₹499/month with no long-term contracts - cancel anytime.
- What payment methods can my customers use?
- Your customers can pay using credit cards, debit cards, UPI (Google Pay, PhonePe, Paytm), digital wallets, and net banking. You can also enable Cash on Delivery (COD) for your products.
- How do I handle shipping and delivery?
- You can configure multiple shipping methods in the app - set flat rates, free shipping, or zone-based pricing. You can also generate shipping labels and track orders directly from the Bechna app.
- Can I add product variants like different sizes and colors?
- Absolutely! Bechna supports unlimited product variants. You can add different sizes, colors, materials, or any custom variant you need. Each variant can have its own price, stock quantity, and images.
- What happens if I exceed my product limit on the Starter plan?
- The Starter plan allows up to 100 products. If you need more, you can upgrade to the Growth plan which offers unlimited products. Upgrading is instant and takes effect immediately.
- Can I share my store on WhatsApp and social media?
- Yes! Your store URL (yourstore.bechnahub.com) can be shared anywhere - WhatsApp, Instagram bio, Facebook, or any other platform. Customers can browse and order directly from your link.
- Is my data and customer information secure?
- Yes, we take security very seriously. All data is encrypted, and we follow industry-standard security practices. Payment information is handled by PCI-compliant payment gateways, so sensitive card details never touch our servers.
- What kind of support do you provide?
- We're just a call away! Get dedicated phone support along with email and chat assistance. We also have comprehensive help guides and video tutorials to help you succeed.
Pricing
Pricing that grows with you
Choose an affordable plan that's packed with the best features for engaging your audience, creating customer loyalty, and driving sales. No transaction fees on any plan.
Starter
Perfect for getting started with your online store
₹499 /month
Get started- Up to 100 products with variants
- Free subdomain (yourstore.bechnahub.com)
- Complete order management
- Inventory tracking & SKU management
- Multiple payment methods (UPI, Cards, COD)
- Flexible shipping configuration
- Coupons & discount codes
- Store customization (logo, colors, banners)
- Analytics & sales reports
- Automated invoicing with GST
- Mobile-first responsive design
- Zero transaction fees
- Direct bank settlements
- Email support
Growth
Most popular
Unlock unlimited products and advanced features for scaling your business
₹999 /month
Get started- Everything in Starter
- Unlimited products
- Custom domain support (www.yourstore.com)
- Extensive store setup support
- Priority email & chat support